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<title>Global Innovation Outlook</title>
<link>http://www.ibm.com/gio/</link>
  <description>Audio interviews, point of views and news pertinent to IBM investors and innovators</description> 
  <language>en-us</language> 
  <pubDate>Wed, 16 May 2007 13:00:00 EST</pubDate> 
  <lastBuildDate>Wed, 16 May 2007 13:00:00 EST</lastBuildDate> 
  <image>
  <title>IBM</title> 
  <url>http://www.ibm.com/i/common/ibm_podcast.jpg</url> 
  <link>http://www.ibm.com/gio/</link> 
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  <height>144</height> 
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<itunes:author>IBM</itunes:author>
<itunes:subtitle>GIO Podcasts with TheInnovationValue.com</itunes:subtitle>
<itunes:summary>GIO Podcasts with TheInnovationValue.com</itunes:summary>
<copyright>&#x2117; &amp; &#xA9; 2006 IBM Corporation</copyright>
<itunes:owner>
    <itunes:name>IBM</itunes:name>
    <itunes:email>ibmpress@us.ibm.com</itunes:email>
</itunes:owner>
<itunes:image href="http://www.ibm.com/i/common/ibm_podcast.jpg" />
<itunes:category text="Business" />

<item>
    <title>Playing Games at Work</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Byron Reeves, a professor at Stanford University's Department of Communications, the faculty director of the Stanford Media X program and co-founder of a startup called Seriosity talks about gaming environments and how they can be applied to the work place.</itunes:subtitle>
    <itunes:summary>Byron Reeves, a professor at Stanford University's Department of Communications, the faculty director of the Stanford Media X program and co-founder of a startup called Seriosity talks about gaming environments and how they can be applied to the work place.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200707_reeves.mp3" length="13000000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200707_reeves.mp3</guid>
    <pubDate>Fri, 6 Jul 2007 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:09:06</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Gaming Stanford Media X Seriosity business vision technology investing marketing</itunes:keywords>
</item>
<item>
    <title>Virtual Worlds: C'mon In, We're Open For Business</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Ginsu (Gene) Yoon, who is the Vice President of Business Affairs at Linden Lab, the creator of Second Life, talks about virtual worlds and their potential for the future.</itunes:subtitle>
    <itunes:summary>Ginsu (Gene) Yoon, who is the Vice President of Business Affairs at Linden Lab, the creator of Second Life, talks about virtual worlds and their potential for the future.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200707_yoon.mp3" length="66200000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200707_yoon.mp3</guid>
    <pubDate>Thu, 5 Jul 2007 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:07:14</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Gaming Linden Labs Second Life business vision technology investing marketing</itunes:keywords>
</item>
<item>
    <title>Opportunities for Economic Growth in Africa</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Hubert Danso, one of IBM's partners in the Global Innovation Outlook and Vice Chairman of NEPAD's business group is also Managing Editor of Africa Investor. Hubert speaks about the role of public and private partnerships to enable economic growth in Africa.</itunes:subtitle>
    <itunes:summary>Hubert Danso, one of IBM's partners in the Global Innovation Outlook and Vice Chairman of NEPAD's business group is also Managing Editor of Africa Investor. Hubert speaks about the role of public and private partnerships to enable economic growth in Africa.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200706_hubert.mp3" length="48000000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200706_hubert.mp3</guid>
    <pubDate>Wed, 27 Jun 2007 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:05:14</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Africa NEPAD business vision technology investing marketing</itunes:keywords>
</item>
<item>
    <title>MMORPGs, the Future of Work and Distributed Learning </title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Thomas Malone, Patrick J. McGovern Professor of Management at the MIT Sloan School of Management, and the founding director of the MIT Center for Collective Intelligence speaks about studying the emerging modern leadership trends that are being expressed and developed within online games.  A summary of the study, Virtual World, Real Leaders is a Global Innovation Outlook 2.0 Report.</itunes:subtitle>
    <itunes:summary>Thomas Malone, Patrick J. McGovern Professor of Management at the MIT Sloan School of Management, and the founding director of the MIT Center for Collective Intelligence speaks about studying the emerging modern leadership trends that are being expressed and developed within online games.  A summary of the study, Virtual World, Real Leaders is a Global Innovation Outlook 2.0 Report.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200706_malone.mp3" length="1412000" type="audio/mpeg"/>
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    <pubDate>Tue, 26 Jun 2007 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:09:37</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Gaming business vision technology investing marketing</itunes:keywords>
</item>
<item>
    <title>Online Games Put the Future of Business Leadership on Display</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Tony O'Driscoll, who is part of IBM's On Demand Learning organization talks about Virtual World, Real Leaders, a Global Innovation Outlook 2.0 Report.</itunes:subtitle>
    <itunes:summary>Tony O'Driscoll, who is part of IBM's On Demand Learning organization talks about Virtual World, Real Leaders, a Global Innovation Outlook 2.0 Report.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200706_odl.mp3" length="1240000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast2/$FILE/ibm_gio_200706_odl.mp3</guid>
    <pubDate>Mon, 18 Jun 2007 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:08:40</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Gaming business vision technology investing marketing</itunes:keywords>
</item>
<item>
    <title>Becoming Upwardly Mobile: Discussing the Potential of a Universal Platform</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Ranjan Kapur, Country Manager for India for WPP, one of the world's largest communications services groups made up of leading companies in advertising, media investment management, public relations and public affairs, and branding and identity discusses changing paradigms in media and content, including the creation of a universal visual language to help combat a high rate of illiteracy in rural areas.</itunes:subtitle>
    <itunes:summary>Ranjan Kapur, Country Manager for India for WPP, one of the world's largest communications services groups made up of leading companies in advertising, media investment management, public relations and public affairs, and branding and identity discusses changing paradigms in media and content, including the creation of a universal visual language to help combat a high rate of illiteracy in rural areas.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200705_wpp.mp3" length="1570000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200705_wpp.mp3</guid>
    <pubDate>Fri, 25 May 2007 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:10:59</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO WPP India business vision technology investing marketing</itunes:keywords>
</item>
<item>
    <title>Generating Buzz: Walking the fine line of viral marketing</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Ajoy Krishnamurti, CEO of Sankalp RetailValue stores, the Indian franchisee of the California-based MyDollarStore chain talks about generating word of mouth buzz and how understanding one's market can help a niche' player survive and thrive in the marketplace.</itunes:subtitle>
    <itunes:summary>Ajoy Krishnamurti, CEO of Sankalp RetailValue stores, the Indian franchisee of the California-based MyDollarStore chain talks about generating word of mouth buzz and how understanding one's market can help a niche' player survive and thrive in the marketplace.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200705_mydollarstore.mp3" length="1530000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200705_mydollarstore.mp3</guid>
    <pubDate>Thu, 24 May 2007 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:10:42</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO My Dollar Store India business vision technology investing marketing</itunes:keywords>
</item>
<item>
    <title>The 'MySpace' Generation and the Changing World of Media and Content</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Matt Britton, the Founding Partner and Chief of Brand Development for Mr. Youth, a New York based firm that provides custom integrated marketing services targeted to the youth market, discusses what's on the minds of today's youth culture including privacy, piracy and authenticity.</itunes:subtitle>
    <itunes:summary>Matt Britton, the Founding Partner and Chief of Brand Development for Mr. Youth, a New York based firm that provides custom integrated marketing services targeted to the youth market, discusses what's on the minds of today's youth culture including privacy, piracy and authenticity.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200705_mryouth.mp3" length="1067000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200705_mryouth.mp3</guid>
    <pubDate>Wed, 16 May 2007 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:06:36</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Mr Youth business vision technology investing marketing</itunes:keywords>
</item>
<item>
    <title>Driving Innovation in the Automotive Industry</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Tom Blessing, Senior Manager of IT Optimization at Ford Motor Company, and Linda Ban, Global Industrial Leader for the IBM Institute for Business Value discuss existing and emerging automotive challenges including ownership models, safety and new services and functionality, as well as the implications for innovation in the automotive industry.</itunes:subtitle>
    <itunes:summary>Tom Blessing, Senior Manager of IT Optimization at Ford Motor Company, and Linda Ban, Global Industrial Leader for the IBM Institute for Business Value discuss existing and emerging automotive challenges including ownership models, safety and new services and functionality, as well as the implications for innovation in the automotive industry.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200611_ford.mp3" length="1660000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200611_ford.mp3</guid>
    <pubDate>Tue, 14 Nov 2006 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:11:38</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Xerox business vision technology investing</itunes:keywords>
</item>
<item>
    <title>Research = Invention + Innovation</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Dr. Sophie Vandebroek, Chief Technology Officer and President, Xerox Innovation Group for Xerox Corporation and Cathy Lasser, Vice President, Industry Solutions and Emerging Business at IBM share their insights on the changing role of research in the 21st century and the type of research that not only advances technology but fosters innovation.</itunes:subtitle>
    <itunes:summary>Dr. Sophie Vandebroek, Chief Technology Officer and President, Xerox Innovation Group for Xerox Corporation and Cathy Lasser, Vice President, Industry Solutions and Emerging Business at IBM share their insights on the changing role of research in the 21st century and the type of research that not only advances technology but fosters innovation.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200610_xerox.mp3" length="15003000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200610_xerox.mp3</guid>
    <pubDate>Sat, 14 Oct 2006 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:16:00</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Xerox business vision technology investing</itunes:keywords>
</item>
<item>
    <title>Using Innovation to Drive Environmental Regulation</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Dr. Pat Atkins, Director for Energy Innovation for Alcoa, and Wayne Balta, Vice President, Corporate Environmental Affairs and Product Safety at IBM discuss the numerous environmental challenges facing the world today and suggest ways how we as enterprises and individuals should collectively deal with these complex issues.</itunes:subtitle>
    <itunes:summary>Dr. Pat Atkins, Director for Energy Innovation for Alcoa, and Wayne Balta, Vice President, Corporate Environmental Affairs and Product Safety at IBM discuss the numerous environmental challenges facing the world today and suggest ways how we as enterprises and individuals should collectively deal with these complex issues.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200609_alcoa.mp3" length="18720000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200609_alcoa.mp3</guid>
    <pubDate>Sat, 2 Sep 2006 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:19:58</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Alcoa business vision technology investing</itunes:keywords>
</item>
<item>
    <title>Competitive Differentiation Through Product Innovation</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Scott Goodman, Vice President of Product Development for Boys' Toys at Mattel, and Linden Mosk, the IBM Client Manager for Mattel, discuss how their companies foster a culture of innovation that elevates their products and differentiates themselves from their competition.</itunes:subtitle>
    <itunes:summary>Scott Goodman, Vice President of Product Development for Boys' Toys at Mattel, and Linden Mosk, the IBM Client Manager for Mattel, discuss how their companies foster a culture of innovation that elevates their products and differentiates themselves from their competition.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200608_mattel.mp3" length="9018000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200608_mattel.mp3</guid>
    <pubDate>Sat, 19 Aug 2006 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:09:37</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Mattel business vision technology investing</itunes:keywords>
</item>
<item>
    <title>Environmentally Friendly Innovation</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Jim Carrick, CEO of Strategic Computer Solutions (SCS), and Tony Pasquale of IBM, discuss applying innovation -- both inside and outside the IT industry -- to building green solutions and improving the quality of the environment.</itunes:subtitle>
    <itunes:summary>Jim Carrick, CEO of Strategic Computer Solutions (SCS), and Tony Pasquale of IBM, discuss applying innovation -- both inside and outside the IT industry -- to building green solutions and improving the quality of the environment.</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200608_scs.mp3" length="8177000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200608_scs.mp3</guid>
    <pubDate>Sat, 5 Aug 2006 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:08:43</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO SCS Strategic Computer Solutions business vision technology investing</itunes:keywords>
</item>
<item>
    <title>Innovation in the 21st Century</title>
    <link>http://domino.research.ibm.com/comm/www_innovate.nsf/pages/world.gio.podcasts.html</link>
    <itunes:author>IBM</itunes:author>
    <itunes:subtitle>Veteran journalist Garrick Utley, currently of the Levin Institute of the State University of New York, and IBM's Executive Vice President for Innovation and Technology, Nick Donofrio, discuss the state of innovation in the 21st century - and the changing definitions of innovation required for success today. From the demands of a global economy, to the education challenges faced by the American education system (and others), the next few years must be a period of great change if continued success is to be ensured - for both existing and new businesses, for governments, and academia.</itunes:subtitle>
    <itunes:summary>Veteran journalist Garrick Utley, currently of the Levin Institute of the State University of New York, and IBM's Executive Vice President for Innovation and Technology, Nick Donofrio, discuss the state of innovation in the 21st century - and the changing definitions of innovation required for success today. From the demands of a global economy, to the education challenges faced by the American education system (and others), the next few years must be a period of great change if continued success is to be ensured - for both existing and new businesses, for governments, and academia.
</itunes:summary>
    <enclosure url="http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200603_donofrio-utley.mp3" length="19200000" type="audio/mpeg"/>
    <guid>http://domino.research.ibm.com/comm/www_innovate.nsf/images/gio-podcast/$FILE/ibm_gio_200603_donofrio-utley.mp3</guid>
    <pubDate>Sat, 4 Mar 2006 13:00:00 EST</pubDate>
    <itunes:category text="Business" />
    <itunes:duration>00:19:13</itunes:duration>
    <itunes:keywords>IBM podcast podcasting investing future global innovation outlook GIO Levin Institute Utley business vision technology investing</itunes:keywords>
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