Extracting new value from structured and unstructured information
Businesses spend billions of dollars each year collecting and storing massive amounts of diverse data, with the intent of using it to improve customer services, attract new business and elevate strategic decision making. The rapid growth of unstructured data (text, audio and video) has triggered a business challenge to turn disparate information into actionable knowledge. Identifying details on customer spending habits, demographics, product preferences and response to marketing efforts are only the beginning. Determining relationships among these and other seemingly disconnected elements can expose patterns of activities that can help steer companies toward a more productive and profitable future.
IBM Research Services provides an opportunity for you to partner with leading experts and access unique intellectual property to help unlock the critical market, customer and business intelligence you need to stay competitive. Our mathematicians, scientists and analytics experts can help businesses create new value through processing large volumes of structured and unstructured data from a multitude of sources, identifying consistent patterns and systematic relationships among variables and revealing new insights.
The following is a sampling of the areas Research is working in today and the kinds of expertise we can make available to you through IBM Research Services:
- Document processing: providing advanced analytical expertise and tools for highly efficient data correction and validation, data and character recognition, image compression, logical text analysis and transformation of data into organizational databases
- Information integration: integrating vast amounts of disparate data sources while addressing such issues as workflow, data anonymization, data indexing, data cleansing, audit trails and logging to facilitate gradual migration from legacy systems
- Information mining advanced services: using advanced text analytics to unlock the value of disparate data by extracting useable knowledge from unstructured text in documents such as technical reports, problem alerts, customer communications, e-mail, voicemail and blogs
- Multimedia and language translation: applying market-leading automated translation technologies to remove barriers to effective communication, collaboration and commerce and address the needs of the government and intelligence communities
The expertise areas listed do not represent a comprehensive list of IBM Research capabilities. Please contact IBM Research Services today to learn how we can help you.